About BuyerSight

BuyerSight is solving outbound sales through a combination of human expertise and AI. Our outbound experts focus on what humans do best, such as developing messaging, strategy, and sequences, while AI handles what computers do best, such as researching prospects and personalizing outreach at scale. Our mission is to accelerate human-computer collaboration for building business relationships. BuyerSight is backed by leading investors, including Strong Ventures and Forum Ventures.

What you will be doing

This is a highly cross-functional role and an opportunity to help shape a fast-growing startup. You will wear multiple hats—including AI prompt optimization, data analysis, outbound copywriting, tool management, customer management, and project management—and switch between them frequently. As a Senior GTM (Go-to-Market) Engineer, you will design and own the systems and processes we use to generate sales meetings for BuyerSight’s customers. You will write and optimize generative AI prompts, manage AI-powered tools, analyze data, and leverage a range of business technologies to continuously improve customer outcomes. You will report directly to the Founder & CEO. This is a remote position, but you must be available for meetings during most of the U.S. Eastern Time (ET) workday.

Responsibilities:

• Own the end-to-end GTM process for BuyerSight customers, from strategy and campaign development through execution and optimization
• Write and optimize AI prompts to research prospects, personalize outreach, and improve campaigns at scale
• Write compelling outbound copy that generates interested responses and sales meetings
• Design and run experiments to improve messaging, targeting, and conversion rates
• Analyze ongoing campaign data and continuously optimize performance
• Collaborate with software engineers and data analysts to improve AI models and automation
• Document experiments, results, and learnings to build and maintain our internal knowledge base
• Stay current on emerging techniques and tools in outbound sales, copywriting, data enrichment and scraping, and generative AI

What you will bring

• Extensive experience writing and optimizing outbound sales campaigns using Clay
• Excellent business writing and outbound copywriting skills
• Excel and data analysis skills
• Sales or marketing experience with a strong track record of generating new sales opportunities
• Experience with generative AI and prompt writing
• Experience with modern outbound sales tools such as EmailBison, Smartlead, Instantly, Hypertide, and n8n
• Strong data scraping and enrichment skills, including the ability to build workflows that combine multiple data sources and APIs (e.g., Google Maps, Apify, Trigify, Serper, LinkedIn)
• Strong problem-solving skills and the ability to independently learn and implement new tools and technologies
• Knowledge of email deliverability best practices is a plus

Why BuyerSight?

• Learn directly from experienced founders. The founders have two decades of experience building B2B startups. You’ll work closely with them and gain firsthand exposure to what it takes to build and scale a company from its early stages.
• Own equity. We offer equity in BuyerSight, giving you a meaningful stake in the company’s future success and upside.
• Have a meaningful impact. We’re a small, fast-moving team, which means your ideas and work will directly influence our customers, product, processes, and how we grow.
• Build expertise at the intersection of AI and sales. You’ll work hands-on with emerging AI technologies and modern GTM tools while developing deep expertise in GTM engineering.
• Invest in your professional growth. We provide specialized training to help you become a GTM engineering expert, along with opportunities to build your professional brand on LinkedIn.
• Work remotely. Skip the commute and work from wherever you do your best work while collaborating closely with our team.
• Join a small, ambitious team. You’ll work alongside dedicated, curious, and fun colleagues who care about doing great work.
• Have fun together. We make time for team-building activities and opportunities to connect beyond the day-to-day work.